Schoeffel Event 2011

Schoeffel Spring/Summer Show

19th July 2011-  Hilton Kuala Lumpur, Level 7.

Schoeffel presents its latest pearl jewellery collection in an enchanting Japanese-themed afternoon cocktail, ‘The Michiko Collection’, hosted by its brand carrier in Malaysia- Poh Kong, the Malaysia’s largest jewellery retail chain store.

The interpretation of the new jewellery pieces launched at Basel World April this year are of an Eastern-Oriental inspiration utilising shimmering white South Sea pearls, Tahitian pearl strands decorated with diamond filigree blossoms and bright metallic baroque pearls displayed in an Avant-garde setting.

Prestigious Innovation. Pure Luxury. Absolute Charm.

Guests were treated to a modern Japanese themed menu in a colourful lighting ambience with cherry blossom patterns whilst enjoying the jewellery presentation with models parading the new collection in elegant chiffon gowns created by Malaysian designer Carven Ong.